Rising prevalence of chronic diseases in the country was the major factor driving nutraceuticals market in Australia. It has been observed that in 2014 approximately 24.0% of Australian adults were suffering with chronic health condition and used nutritional supplements for the treatment and management of the conditions such as arthritis, cancer, diabetes, osteoporosis, depression, age-related muscular degeneration and others. High prevalence of these diseases owing to high incident rate of obesity and diabetes is the major factor responsible for high demand for nutraceuticals in the country.
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