You know what we love? When February hits after the century that is the month of January.

Yes it’s still cold as heck and yes the football season comes to an end but there’s plenty of beauty launches to lift our spirits.

This month the biggest innovations from Native, Neutrogena, Redken have us glowing all over. Check them out, and more, below.

Native Sensitive Series Collection

Native Sensitive Series Bare Vanilla Body Lotion.

Native’s breakthroughs remind us time and time again that vegan products can be as effective as they get. And now the brand is catering to its fans with sensitive skin with an ultra-gentle collection. To make sure these formulas hit the mark, it teamed with allergists, biologists and dermatologists, to ultimately develop the Sensitive Series featuring a body wash, body lotion (shown) and body cream, as well as shampoo and conditioner that boost moisture from head to toe. Formulated with four hypoallergenic fragrances — bare coconut, bare melon, bare jasmine and bare vanilla — they nourish hair and skin while delivering an indulgent experience.

Buy It! Native Sensitive Series Bare Vanilla Body Lotion, $16; target.com

Neutrogena Evenly Clear Acne Cleanser

Neutrogena Evenly Clear Acne Cleanser.

For those of us with adult acne, it can be super-challenging to find products to address our skin’s varied needs. Renowned dermatologists Dr. Dhaval Bhanusali and Dr. Muneeb Shah know this all too well, too, which is why they lept at the chance to create solutions with Neutrogena. Enter: the Evenly Clear collection consisting of a cleanser (shown) that lightly exfoliates while hydrating, plus a gel moisturizer, mask and so much more to address acne and post-acne marks so that we can focus on budgeting for Harry Styles tickets, not breakouts.

Buy It! Neutrogena Evenly Clear Acne Cleanser, $16; amazon.com

Kitsch Shampoo & Conditioner

Kitch Shampoo and Conditioner.

Kitsch helped revolutionize hair care with shampoo and conditioner bars that gave users a salon-like wash, and what started as a go-to travel option for some became an everyday essential for many. But for the few who still can’t get down with the format, the brand has finally created liquid shampoos and conditioners, and raising the bar with 12 high-performance formulas inspired by its solids.

Buy It! Kitsch Shampoos and Conditioners, $16 each; target.com

Verb Curl Oil

Verb Curl Oil.

Verb’s been on top of the hair oil game for a minute. And by a minute, we mean more than 15 years. Its OG weightless Ghost Oil is a hairstylist must-have, and its richer Hydrate Oil that locks in moisture and tames frizz is also beloved. Now it’s got a silicone-free option that helps boost shine and define wavy, curly and coily hair types. And trust us: it works (and smells) as good as it looks.

Buy It! Verb Curl Oil, $22; ulta.com

Pixi Vitamin C CremeSerum

Pixi Vitamin C Cremeserum.

In the skincare world, Vitamin C is a GOAT ingredient, but it’s a little finicky, too. Some might call it a diva. We say, that might be the case… But with Petra Strand’s innovation, which features encapsulated Vitamin C suspended in a hyaluronic acid-packed gel moisturizer, you can massage one on your face every day to get your glow on sans any drama.

Buy It! Pixi Vitamin C Cremeserum, $24; ulta.com

Charlotte Tilbury Airbrush Flawless Blur Concealer

Charlotte Tilbury Airbrush Flawless Blur Concealer.

What do Emily Blunt, Amal Clooney, Kate Hudson and Teyana Taylor have in common? They’ve all worn Charlotte Tilbury’s latest creation, this full-coverage, matte-finish concealer on the red carpet in recent weeks. If that’s not proof enough that the first concealer in the Airbrush franchise, which also consists of a foundation, setting powders and setting sprays isn’t a welcome and worthy addition, we don’t know what is.

Buy It! Charlotte Tilbury Airbrush Flawless Blur Concealer, $36; charlottetilbury.com

Redken Acidic Bonding Concentrate Hair Bandage Balm

Redken Acidic Bonding Concentrate Hair Bandage Balm.

Redken meant serious business when it launched its Acidic Bonding Concentrate Range for damaged hair, which bottled up 60 years of research into a shampoo, conditioner and leave-in conditioner in 2021. The products were such a slam dunk that the hair care brand has introduced more formats to meet customers where their damage is at. After a rinse-off mask and a day and night serum (which won a PEOPLE beauty award in 2025) it’s added a balm which repairs split ends by relinking broken bonds for visibly healthier hair. It’s got a scent so sophisticated (think; notes of salted lemon, blood orange and sugared amber) that you won’t want to stop using it long after the damage is gone.

Buy It! Redken Acidic Bonding Concentrate Hair Bandage Balm, $46; redken.com

Armani beauty Luminous Silk Foundation

As far as foundations go, it doesn’t get more iconic than Armani beauty’s Luminous Silk. The 25-year-old formula is a makeup-artist essential, thanks to its unmatched glow-enhancing finish. Now infused with skin-care ingredients like floral extracts and niacinamide, it makes skin even more flawless. Makeup artist Melissa Hernandez, who used it to create Ali Larter’s radiant look for the Critics Choice Awards in January, shares what makes it her MVP in her kit. “It looks beautiful on both young and mature skin, it wears well all day, the shade range is incredibly inclusive, and I love that I can adjust the coverage without it ever looking heavy,” she says.

Buy It! Armani beauty Luminous Silk Foundation, $69; sephora.com

NOYZ MYLK DE PARFUM

NOYZ MYLK DE PARFUM.

If you have been hearing about a breakthrough fragrance brand, chances are it’s NOYZ. The team behind it has been disrupting the scent space since its launch in 2024 with all-gender, layerable aromas that have relatable vibes like Sh**ty Day and Only Human thanks to outside-the-box notes that are a literal breath of fresh air. And now it’s making fragrance in a new format: milks that have a similar concentration to an eau de parfum that you can apply anywhere from the neck down that you want your perfume to last from sun up to sun down, or the reverse.

Buy It! NOYZ MYLK DE PARFUM, $95; noyz.com