February 10, 2026
GENEVA (February 10, 2026) /ENDURANCE SPORTSWIRE/ – DEKA, the decathlon of functional fitness and hybrid racing from the creators of Spartan™, is thrilled to announce its official launch in Switzerland. Under the expert leadership of the Gorilla Corporation team, DEKA Switzerland joins a rapidly growing global network, including established markets in The United States, Australia, Canada, China, Ireland, Italy, Mexico, The Netherlands, Portugal, Spain, and The United Kingdom.
This expansion introduces a dynamic new fitness experience for Swiss and European athletes. In contrast to Spartan’s renowned outdoor obstacle races held in iconic scenic locations like Verbier and Ste Croix, DEKA Switzerland will offer accessible, year-round competition through gym-hosted DEKA STRONG, MILE, and ATLAS challenges, alongside thrilling arena-hosted DEKA FIT events.
“Bringing DEKA to Switzerland is a pivotal step in our global mission to celebrate fitness for all levels,” said Emily leRoux, Vice-President DEKA. “The Swiss team’s proven track record with Spartan makes them the ideal partner to introduce DEKA’s unique, measurable, and gamified fitness format to the passionate Swiss community. This allows athletes to train and compete consistently, regardless of the season.”
Alexis Carrara & Vadym Lupo, Founders of Gorilla Corporation, commented “After years of anticipation, DEKA finally arrives to revolutionise fitness in Switzerland. With its innovative, all-levels-accessible format, DEKA embodies the Spartan spirit: pushing limits, resilience, and teamwork. Whether you’re a seasoned athlete or a beginner seeking a challenge, get ready for an unforgettable experience. The countdown has begun: Switzerland is ready. Are you?”
DEKA is fueling a global fitness phenomenon, one community at a time. Forget fleeting fitness trends; DEKA is a sustainable, gamified training and testing system that delivers real results – from transformative weight loss to significant strength gains. Its true genius lies in its unique affiliate model, empowering a thriving network of over 1,000 gyms worldwide. These aren’t just locations; they are passionate local communities, training together, coaching each other, and amplifying the DEKA message organically. Every DEKA class integrated into daily programming builds momentum. Every weekend event sees local heroes emerge, earning their “DEKA Mark” and inspiring others. This is where authentic influence is born, creating a viral ripple effect that advertisers and sponsors can tap into directly.
From Grassroots to Global Stages: Every Story Matters
From intimate DEKA Affiliate events buzzing with local energy to electrifying arena competitions in iconic global venues, the impact is profound. Each participant, proudly wearing their finisher medal, embodies a personal story of achievement and validated dedication. This isn’t just about crossing a finish line; it’s about honoring the commitment that brought them to the start and empowers them to conquer what’s next.
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ABOUT DEKA
Forged from the unyielding spirit of Spartan™, DEKA emerges as more than just an event; it’s the next evolution in functional fitness and hybrid racing. Drawing on a legacy of pushing human limits, this is a sport engineered to be universally accessible, objectively measurable, and fundamentally designed to empower and celebrate every level of ability – from the curious first-timer to the elite athlete.
In addition to electrifying arena competition in iconic global venues, its true genius lies in the unique affiliate model, empowering a thriving network of over 1,000 gyms worldwide. With 1,500+ DEKA events across more than 12 countries on five continents this is Spartan innovation, redefined for all.
For more information visit https://race.spartan.com/en/deka.
ABOUT SPARTAN
Spartan™ is the global leader in obstacle course racing and has been at the forefront of the functional-fitness movement since 2010. With events spanning continents, Spartan™’s mission is to empower individuals to push their limits, cultivate community and live an active, resilient lifestyle. The DEKA format expands that mission into a high-intensity, scalable arena for all athletes.
With more than 250 events across more than 40 countries on six continents, Spartan is the world’s largest obstacle course race (OCR) and endurance brand. Providing transformation through sport, Spartan attracts more than one million annual participants across all fitness levels, from beginners to elite.
For more information visit https://www.spartan.com/
Media Contact
Amelia Wright
Global Senior Brand Manager, DEKA
amelia.wright@spartan.com / media@spartan.com
+44 7834 685 480
Brand Enquiries
Emily leRoux
Vice-President DEKA International
emilyl@spartan.com