Vitamin B Market
Market Size and Growth:
The Vitamin B Market size reached US$ 3.2 billion in 2024 and is expected to reach US$ 5.3 billion by 2035, growing with a CAGR of 4.5% during the forecast period 2025-2035.
The Vitamin B Market encompasses the global production, distribution, and sale of B-complex vitamins, including B1 (thiamine), B2 (riboflavin), B3 (niacin), B5 (pantothenic acid), B6 (pyridoxine), B7 (biotin), B9 (folate), and B12 (cobalamin). These vitamins are essential for energy metabolism, nervous system health, and red blood cell formation. The market serves pharmaceutical, dietary supplements, food fortification, and cosmetic industries, driven by rising health awareness, nutritional deficiencies, and demand for functional foods and wellness products worldwide.
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Recent Key Developments of United States:
✅ February 2026: Innovation in liposomal Vitamin B delivery systems gained traction, improving bioavailability for immune support products. Health organizations reported increased prescriptions for B-vitamin therapies in metabolic health programs.
✅ January 2026: US manufacturers introduced sustainable sourcing for Vitamin B1 and B6, responding to eco-conscious trends and reducing import reliance. E-commerce sales surged 12% month-over-month, driven by personalized supplement subscriptions.
✅ December 2025: New FDA approvals enabled fortified Vitamin B ingredients in functional foods, boosting shelf-stable products like cereals and bars. This addressed rising deficiencies linked to plant-based diets, with projections showing 4.5% CAGR through 2030. Retail partnerships with chains like Walmart accelerated distribution.
✅ November 2025: Demand for Vitamin B supplements in the US rose due to heightened consumer focus on cognitive health and stress relief amid economic pressures. Major brands expanded product lines with B12-fortified energy drinks targeting younger professionals. Market analysts noted a 5% uptick in sales volumes for B-complex formulations.
Recent Key Developments of Japan:
✅ February 2026: The vitamin B supplement market showcased competitive innovations in bioavailability, with firms like NutriCo Global launching targeted delivery systems.
✅ January 2026: Demand for B-supplements surged among aging demographics, with pharmacies expanding shelf space for energy-boosting B1 and B2 products.
✅ December 2025: Local firms expanded Vitamin B supplement lines with improved bioavailability, catering to the aging demographic’s preventive care needs.
✅ November 2025: Health ministry guidelines promoted Vitamin B testing in routine checkups, boosting diagnostic kit sales in urban areas like Kanto.
List of the Key Players in the Vitamin B Market:
Albert David Ltd.
BASF SE
Amway India Enterprises Pvt. Ltd.
Pfizer Inc.
DSM
Synthesia, a.s.
Vitruvias Therapeutics
Sapiens Pharmaceuticals
The Procter & Gamble Company
LloydsPharmacy
The Synergy Company
Ritual
Care/of
Vitamin Packs, Inc.
Pharmavite LLC.
The Vitamin Shoppe
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This Report Covers:
✔ Go-to-market Strategy.
✔ Neutral perspective on the market performance.
✔Development trends, competitive landscape analysis, supply side analysis, demand side analysis, year-on-year growth, competitive benchmarking, vendor identification, and other significant analysis, as well as development status.
✔Customized regional/country reports as per request and country level analysis.
✔ Potential & niche segments and regions exhibiting promising growth covered.
✔ Analysis of Market Size (historical and forecast), Total Addressable Market (TAM), Serviceable Available Market (SAM), Serviceable Obtainable Market (SOM), Market Growth, Technological Trends, Market Share, Market Dynamics, Competitive Landscape and Major Players (Innovators, Start-ups, Laggard, and Pioneer).
Segments Covered in the Vitamin B Market:
By Type: Vitamin B1, Vitamin B2, Vitamin B3, Vitamin B9, Vitamin B12, Others.
By Application: Fortified Food & Beverages, Pharmaceuticals, Animal Feed, Dietary Supplements, Cosmetics & Personal Care, Others.
Regional Analysis:
⇥ North America (U.S., Canada, Mexico)
⇥ Europe (U.K., Italy, Germany, Russia, France, Spain, The Netherlands and Rest of Europe)
⇥ Asia-Pacific (India, Japan, China, South Korea, Australia, Indonesia Rest of Asia Pacific)
⇥ South America (Colombia, Brazil, Argentina, Rest of South America)
⇥ Middle East & Africa (Saudi Arabia, U.A.E., South Africa, Rest of Middle East & Africa)
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Chapter Outline
⏩ Market Overview: It contains five chapters, as well as information about the research scope, major manufacturers covered, market segments, Vitamin B market segments, study objectives, and years considered.
⏩ Market Landscape: The competition in the Global Vitamin B Market is evaluated here in terms of value, turnover, revenues, and market share by organization, as well as market rate, competitive landscape, and recent developments, transaction, growth, sale, and market shares of top companies.
⏩ Companies Profiles: The Global Vitamin B market’s leading players are studied based on sales, main products, gross profit margin, revenue, price, and growth production.
⏩ Market Outlook by Region: The report goes through gross margin, sales, income, supply, market share, CAGR, and market size by region in this segment. North America, Europe, Asia Pacific, Middle East & Africa, and South America are among the regions and countries studied in depth in this study.
⏩ Market Segments: It contains the deep research study which interprets how different end-user/application/type segments contribute to the Vitamin B Market.
⏩ Market Forecast: Production Side: In this part of the report, the authors have focused on production and production value forecast, key producers forecast, and production and production value forecast by type.
⏩ Research Findings: This section of the report showcases the findings and analysis of the report.
⏩ Conclusion: This portion of the report is the last section of the report where the conclusion of the research study is provided.
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People Also Ask:
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