This PRO version represents a next iteration of the original formula, which the brand says was revised to incorporate the latest advances in nutritional science to deliver clinical-grade potency, superior bioavailability and a new cognitive support ingredient.
“When we launched Daily Ultimate Essentials, we set out to create the most comprehensive daily health formula on the market,” said Danny Yeung, chief executive officer and co-founder of Prenetics, IM8’s parent company. “With PRO, we’re raising that bar again.”
Current IM8 subscribers will be automatically upgraded to the PRO formula, which will maintain the same price for both new and existing customers.
Supplement it like Beckham
Since its launch, IM8 has become one of the fastest-growing brands in consumer health, surpassing $100 million in annualized recurring revenue within just 11 months of operations. It is now sold in more than 30 countries.
“Health and wellness have always been a priority for me, both on and off the field,” Beckham said following the brand’s entry to market in November 2024. “We wanted to create something that helps people to feel their best every day—and with IM8, we’ve done that. We’ve brought together a world-leading team of scientists to create something unique and effective, and I’m excited to be able to share it with the world.”
The scientists, affiliated with the Mayo Clinic, NASA, Yale University, Cedars-Sinai Medical Center, the University of Florida and the University of Connecticut, first engineered an all-in-own powder with 92 ingredients to replace 16 separate daily supplements to launch version one of the Daily Ultimate Essentials.
The Daily Ultimate Longevity supplement followed, launching in October 2025 to target the 12 Hallmarks of Aging with a 5-Complex System that includes NMN NAD+ Energy Booster (nicotinamide mononucleotide, pyrroloquinoline quinone), Cellular Foundation Builder (glycine, taurine), Cellular Protection Activator (trans-resveratrol, quercetin, fisetin), Metabolic AMPK/SIRT1 Activator (dihydroberberine, AstaPure astaxanthin) and Cellular Renewal Activator (spermidine).
While Beckham accompanied IM8 to market from day one, other athletes are now joining as stakeholders and brand ambassadors after experiencing the performance benefits firsthand.
Tennis pro Aryna Sabalenka, currently ranked No. 1 in women’s singles with four Grand Slam titles under her belt, joined IM8 in June and soon after appeared in a viral “The Best Choose The Best” ad in Times Square and across social media.
Tennis pro Aryna Sabalenka starred in “The Best Choose The Best,” IM8’s most viral ad to date and created with 95% AI and 5% real footage. It appeared in Times Square and has amassed over 230 million views on Instagram. (IM8)
On Feb. 13, Formula 1’s Ollie Bearman also joined as ambassador and shareholder, noting that in his sport, every millisecond counts, particularly given the significant physical and mental demands of both his training and competition schedule.
“Your body and mind have to operate at their absolute peak,” he shared. “I was introduced to IM8 and was immediately impressed by the science and the quality. After using the product, I felt a noticeable difference in my energy levels, focus on the track and recovery between races. Trust is critical in my world, and IM8’s commitment to the NSF Certified for Sport certification gives me complete confidence.”
Raising the bar with PRO
Yeung likened the evolution of the Daily Ultimate Essentials to an iPhone upgrade, noting the innovation that comes with new versions of the product and that Pro is engineered to keep elevating the standard for an all-in-one supplement.
“With our initial product, we’ve already had more than 650,000 customer purchases and delivered more than 19 million servings in a little more than a year,” he said. “The Daily Ultimate Essentials ‘Pro’ version represents customer feedback and also the latest in clinical science, moving towards higher clinical potency and targeted efficacy. This is definitely what we consider a huge upgrade and evolution, providing our valued customers more for the same price.”
The Daily Ultimate Essentials PRO is the second iteration of IM8’s flagship formula of 92 ingredients delivered in a supplement sachet. (IM8)
The upgraded version revises therapeutic doses, addresses absorption and uptake challenges, and targets “felt” benefits like mental clarity, while also continuing to support endpoints like energy, enhanced recovery, and joint, bone and heart health. The addition of saffron extract to the formula targets both cognition and mood as a new essential dimension.
“The PRO formulation isn’t just an update; it’s an evolution,” said Dr. Dawn Mussallem, chief medical officer at Fountain Life, integrative oncologist at Mayo Clinic and IM8 Scientific Advisory Board Member. “By upgrading to bioactive forms like P5P and significantly increasing key dosages like B12, MSM and Vitamin D, we are delivering a level of cellular support that is rarely seen in a single product. This is clinical-grade nutrition, optimized for real-world performance.”
As part of the evolution, Prenetics is introducing two new flavors—Mango + Passionfruit and Lemon + Orange—expanding the range to satisfy growing consumer demand for variety.
“We have not seen flavor fatigue with our original Acai Mixed berries flavor, but very similarly to our upgraded formulation, we constantly want to be innovating and give our consumers more options,” Yeung said, noting that flavor is a critical piece of adherence to supplement routines. “So, with the two new flavors of mango passionfruit and orange lemon-line, we feel we now have flavor profiles that can meet the needs of most consumers around the world.”
In terms of what’s ahead, IM8 plans to conduct additional clinical trials on both its Daily Ultimate Essentials and Daily Ultimate Longevity products in the coming year, including one in collaboration with Dr. Mussallem at the Mayo Clinic. Yeung also previewed that the brand is exploring several new product SKUS to add to its portfolio.
More from IM8 on the Daily Ultimate Essentials upgrades
Joint Support – MSM jumped from 1,000 mg to 1,500 mg (+50%): “1,500 mg is the gold standard clinical dosage used in the majority of successful osteoarthritis and joint pain studies, and we now crossed the threshold from a ‘supportive’ dose to a ‘therapeutic’ dose—the difference between background maintenance and something users can actually feel in terms of reduced stiffness and better mobility.”
Energy – Vitamin B12 increased by 733% from 24 to 200 mcg: “We ensure that even if you have absorption challenges, enough B12 reaches your cells to support sustained physical energy without the crash, red blood cell formation, and nervous system health. We also use Methylcobalamin, which is the bioactive, ‘ready to use’ form, instead of the standard, cheaper Vitamin B12 (Cyanocobalamin), which requires multiple conversion steps in the liver before your body can use it.”
Cognitive + Mood: “We added 30 mg Saffron Flower Extract. Saffron offers bioactive compounds (crocin and safranal) that directly modulate serotonin and dopamine, the neurotransmitters that govern mood stability, focus, and emotional resilience. It’s a more targeted, ‘felt’ benefit for mental clarity.”
Enhanced recovery: “Increased essential aminos from 1,165 mg to 1,580 mg. The increase allows for a more robust profile of BCAAs (Branched-Chain Amino Acids) and L-Glutamine. This higher load means sufficient free-form amino acids hit the bloodstream immediately after ingestion to signal repair processes, rather than just serving as general caloric fuel.”
Bone + Heart Health: “Vitamin K2 more than doubled from 45 mcg to 100 mcg. It’s essential for directing calcium to the bones and teeth while preventing its deposition in soft tissues like arteries. The increased dosage is now in the clinically validated range shown to improve bone density and cardiovascular health. This is particularly important given the high levels of Vitamin D and Calcium in the formula—K2 makes sure these nutrients are used properly by the body.”
Bioavailability activation: “We’ve upgraded to Pyridoxal 5-Phosphate (P5P) Vitamin B6 and Riboflavin-5-Phosphate (R5P). These are the ‘active’ forms that your cells can use immediately. This means better absorption and better results, especially for those with common genetic variations (like MTHFR) that affect nutrient conversion.”
