MIDDLEBURY — After a dozen years of publishing Vermont Sports Magazine, Addison Press Inc. has sold the publication and its digital properties to Adirondack Sports & Fitness LLC of Clifton Park, N.Y.
Adirondack Sports & Fitness, owned by Darryl and Mona Caron, publishes Upstate Sports (formerly Adirondack Sports) magazine monthly, and hosts two large outdoor recreational sports and travel shows — the Summer Expo in March and th Winter Expo in October — in Saratoga Springs, N.Y. The company has been around for 26 years.
“We’re happy Vermont Sports will continue to thrive under this new leadership,” said former owner and co-publisher Angelo Lynn. “It’s a good marriage to join the recreational activities of upstate New York with those of Vermont and New England.”
Addison Press purchased Vermont Sports in 2013 from Sky Barsch. Under the guidance of Lynn and co-publisher/editor Lisa Gosselin Lynn, the magazine has grown to 36 to 42 pages per issue with a four-color glossy cover. It has New England-wide distribution and editorial content that has been recognized with multiple awards from the New England Newspaper and Press Association. The website, email newsletter and social media have also grown significantly.
“We’ve had a decade of success with this publication, and Lisa and her team have covered a lot of great stories, but it’s time to move on and we’re glad to have found such a qualified buyer to carry on that legacy,” said Lynn. Addison Press will continue to publish Vermont Ski + Ride Magazine, as well as its newspaper, the Addison County Independent.
The Carons are avid athletes and outdoor enthusiasts with ties to Vermont as well as long-time readers of Vermont Sports.
“We’ve enjoyed skiing, biking, events, races and travel in Vermont for many years. Kate Carter started a wonderful magazine 35 years ago, and Vermont Sports was one of our inspirations for starting Adirondack Sports in 2000. We look forward to continuing the Vermont Sports legacy that Angelo and Lisa built and ensuring its ongoing success,” Darryl Caron said. “Whether it’s upstate New York or Vermont, there’s no shortage of great stories to tell — and we love helping advertisers reach our active, interested readers,” Mona Caron added.
The new team includes co-editor and business partner Mona Kulkarni Caron (UVM, ’91) and art director Karen Chapman, plus contributing writers, photographers and distributors, and two new staff members in Vermont. Darryl and Mona met at the photocopier at a previous job (their first conversation was about skiing in Vermont) followed by their engagement two years later on Mount Mansfield. They look forward to working with Vermont Sports’ contributing writers, photographers, vendors, advertisers and readers.
The magazine will reappear with a new design, 12-month publishing schedule, and increased circulation, starting with the February issue. The recreational sports and travel expos will be expanded to include more coverage of Vermont and New England.
Anyone who would like to reach out to the new owners may contact Darryl Caron, publisher/editor, at [email protected] or 518-877-8788.
