Jan 31, 2026
Kayla Itsines, an Australian fitness entrepreneur, has built an exercise empire over the past decade, amassing 15.6 million Instagram followers. According to a report from Fortune, she first found success with her 12-week “Bikini Body Guide” (BBG) fitness program, a bootstrapped business that made her a self-made millionaire at age 22.
She later rebranded the venture into the personal training platform Sweat App, which garnered an online community of 50 million members. Six years later, Itsines sold Sweat to fitness platform iFIT for $400 million.
Instead of retiring, Itsines focused on making her fortune last by investing in various ventures. One unconventional investment has proven particularly successful. “The first thing that ever made me money that I was so excited that I bought was a petrol station,” Itsines said in an interview with The School of Hard Knocks. “And I was like, Wow. Out of all the millions of dollars, its so cool to see rent coming in from a gas station.”
For those seeking financial success, Itsines offered simpler advice than selling a company for hundreds of millions. “Don’t put all your eggs in one basket,” she continued, recommending people diversify their wealth across different industries. She advised that everyone should be “diversifying your wealth, because one day the internet might shut off and it will be gone.”
This strategy of diversification is echoed by other investing figures like Mohnish Pabrai and Warren Buffett. Buffett, who now has a $143 billion fortune, advised, “Start young,” during a 1999 Berkshire Hathaway meeting. “We started building this little snowball on top of a very long hill…We started at a very early age in rolling the snowball down, and of course…the nature of compound interest is that it behaves like a snowball.”
Source: IndexBox Market Intelligence Platform
1. INTRODUCTION
Making Data-Driven Decisions to Grow Your Business
REPORT DESCRIPTION
RESEARCH METHODOLOGY AND THE AI PLATFORM
DATA-DRIVEN DECISIONS FOR YOUR BUSINESS
GLOSSARY AND SPECIFIC TERMS
2. EXECUTIVE SUMMARY
A Quick Overview of Market Performance
KEY FINDINGS
MARKET TRENDS This Chapter is Available Only for the Professional EditionPRO
3. MARKET OVERVIEW
Understanding the Current State of The Market and its Prospects
MARKET SIZE: HISTORICAL DATA (2012–2025) AND FORECAST (2026–2035)
CONSUMPTION BY COUNTRY: HISTORICAL DATA (2012–2025) AND FORECAST (2026–2035)
MARKET FORECAST TO 2035
4. MOST PROMISING PRODUCTS FOR DIVERSIFICATION
Finding New Products to Diversify Your Business
TOP PRODUCTS TO DIVERSIFY YOUR BUSINESS
BEST-SELLING PRODUCTS
MOST CONSUMED PRODUCTS
MOST TRADED PRODUCTS
MOST PROFITABLE PRODUCTS FOR EXPORT
5. MOST PROMISING SUPPLYING COUNTRIES
Choosing the Best Countries to Establish Your Sustainable Supply Chain
TOP COUNTRIES TO SOURCE YOUR PRODUCT
TOP PRODUCING COUNTRIES
TOP EXPORTING COUNTRIES
LOW-COST EXPORTING COUNTRIES
6. MOST PROMISING OVERSEAS MARKETS
Choosing the Best Countries to Boost Your Export
TOP OVERSEAS MARKETS FOR EXPORTING YOUR PRODUCT
TOP CONSUMING MARKETS
UNSATURATED MARKETS
TOP IMPORTING MARKETS
MOST PROFITABLE MARKETS
7. PRODUCTION
The Latest Trends and Insights into The Industry
PRODUCTION VOLUME AND VALUE: HISTORICAL DATA (2012–2025) AND FORECAST (2026–2035)
PRODUCTION BY COUNTRY: HISTORICAL DATA (2012–2025) AND FORECAST (2026–2035)
8. IMPORTS
The Largest Import Supplying Countries
IMPORTS: HISTORICAL DATA (2012–2025) AND FORECAST (2026–2035)
IMPORTS BY COUNTRY: HISTORICAL DATA (2012–2025) AND FORECAST (2026–2035)
IMPORT PRICES BY COUNTRY: HISTORICAL DATA (2012–2025) AND FORECAST (2026–2035)
9. EXPORTS
The Largest Destinations for Exports
EXPORTS: HISTORICAL DATA (2012–2025) AND FORECAST (2026–2035)
EXPORTS BY COUNTRY: HISTORICAL DATA (2012–2025) AND FORECAST (2026–2035)
EXPORT PRICES BY COUNTRY: HISTORICAL DATA (2012–2025) AND FORECAST (2026–2035)
10. PROFILES OF MAJOR PRODUCERS
The Largest Producers on The Market and Their Profiles
11.
PRO
LIST OF TABLES
Key Findings In 2025
Market Volume, In Physical Terms: Historical Data (2012–2025) and Forecast (2026–2035)
Market Value: Historical Data (2012–2025) and Forecast (2026–2035)
Per Capita Consumption, by Country, 2022–2025
Production, In Physical Terms, By Country: Historical Data (2012–2025) and Forecast (2026–2035)
Imports, In Physical Terms, By Country: Historical Data (2012–2025) and Forecast (2026–2035)
Imports, In Value Terms, By Country: Historical Data (2012–2025) and Forecast (2026–2035)
Import Prices, By Country: Historical Data (2012–2025) and Forecast (2026–2035)
Exports, In Physical Terms, By Country: Historical Data (2012–2025) and Forecast (2026–2035)
Exports, In Value Terms, By Country: Historical Data (2012–2025) and Forecast (2026–2035)
Export Prices, By Country: Historical Data (2012–2025) and Forecast (2026–2035)
LIST OF FIGURES
Market Volume, In Physical Terms: Historical Data (2012–2025) and Forecast (2026–2035)
Market Value: Historical Data (2012–2025) and Forecast (2026–2035)
Consumption, by Country, 2025
Market Volume Forecast to 2035
Market Value Forecast to 2035
Market Size and Growth, By Product
Average Per Capita Consumption, By Product
Exports and Growth, By Product
Export Prices and Growth, By Product
Production Volume and Growth
Exports and Growth
Export Prices and Growth
Market Size and Growth
Per Capita Consumption
Imports and Growth
Import Prices
Production, In Physical Terms: Historical Data (2012–2025) and Forecast (2026–2035)
Production, In Value Terms: Historical Data (2012–2025) and Forecast (2026–2035)
Production, by Country, 2025
Production, In Physical Terms, by Country: Historical Data (2012–2025) and Forecast (2026–2035)
Imports, In Physical Terms: Historical Data (2012–2025) and Forecast (2026–2035)
Imports, In Value Terms: Historical Data (2012–2025) and Forecast (2026–2035)
Imports, In Physical Terms, By Country, 2025
Imports, In Physical Terms, By Country: Historical Data (2012–2025) and Forecast (2026–2035)
Imports, In Value Terms, By Country: Historical Data (2012–2025) and Forecast (2026–2035)
Import Prices, By Country: Historical Data (2012–2025) and Forecast (2026–2035)
Exports, In Physical Terms: Historical Data (2012–2025) and Forecast (2026–2035)
Exports, In Value Terms: Historical Data (2012–2025) and Forecast (2026–2035)
Exports, In Physical Terms, By Country, 2025
Exports, In Physical Terms, By Country: Historical Data (2012–2025) and Forecast (2026–2035)
Exports, In Value Terms, By Country: Historical Data (2012–2025) and Forecast (2026–2035)
Export Prices, By Country: Historical Data (2012–2025) and Forecast (2026–2035)