Beauty and digital devices are highly popular amid a surge in demand for gifts ahead of the holiday ..

W Concept, Gift Sales Surge

사진 확대 W concept gift image. [Picture = W concept]

Beauty and digital devices are highly popular amid a surge in demand for gifts ahead of the holiday season.

On the 9th, fashion platform W Concept announced that sales of gifts doubled from the previous week as a result of analyzing sales data for the last two weeks (1/21~2/3). In detail, beauty increased by 75%, life by 65%, women’s clothing by 40%, and bags by 15%. In particular, beauty devices and digital devices were popular as holiday gifts, increasing 280% and 135%, respectively.

Reflecting this gift trend, it will present a “gift-giving” event that collects recommended products such as tableware, digital devices, makeup, hair and beauty devices, and Fragrance. Recommended product sections for 30,000 won, 50,000 won, and 100,000 won prices have also been set up to enhance shopping convenience.

Subsequently, a Lunar New Year holiday sale will be held from the 12th to the 18th, and carefully selected products will be introduced with discounts. Popular brands such as Front Row, Til Idai, On & On, and Adidas will participate in this event. Time deals, which are limited to the holiday season, and random coupon benefits up to 50% off, as well as events related to each product such as beauty and bags, will also be introduced.

An official from W Concept said, “As the holidays approach, more and more customers are looking for gift-giving services without worrying about delivery and products that depart today, which are fast delivery,” and added, “We hope that W Concept delivers warm hearts to precious people with carefully selected gifts.”