How India’s Protein Market is Rising | Vantage with Palki Sharma
This is an AI-generated summary and has not been vetted by the Firstpost editorial team
Protein intake has become a growing focus in India, as data shows nearly 50 percent of total protein consumption still comes from cereals. The recommended intake is 0.8 to 1 gram per kilogram of body weight per day, yet several studies suggest many households consume less. Rising urban lifestyles, obesity and persistent child undernutrition have added to health concerns. Doctors report fatigue and slow recovery among patients. India’s protein supplements market reached about 913 million US dollars in 2025 and is projected to grow further. Experts caution that protein added to ultra processed foods does not guarantee healthier diets.
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Vantage is a ground-breaking news, opinions, and current affairs show from Firstpost. Catering to a global audience, Vantage covers the biggest news stories from a 360-degree perspective, giving viewers a chance to assess the impact of world events through a uniquely Indian lens.
The show is anchored by Palki Sharma, Managing Editor, Firstpost.
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