Miu Miu’s Miutine perfume is one of the only I’ve tested that it seems like everyone is obsessed with—myself (beauty editor at Cosmo) included.It’s a juicy, flirty mix of strawberry, florals, and soft vanilla sweetness—kind of like the “cool popular girl” scent, but grown-up and not childish.It smells amazing, but you’ll probably need to reapply since it’s not one of those super intense, lasts-forever perfumes.
One of my best friends is getting married this spring, and I stashed a bottle of Miu Miu Muitine in her goodie bag at her bachelorette party a few weeks ago. (Perks of being friends with a beauty editor!) Once we all got back home, she promptly texted me, “This Miu Miu perfume is probably my favorite scent I’ve ever had. IT’S SO GOOD.” It’s not the first time I’ve heard rave reviews like this for this specific fragrance. But it is the first resounding “this is amazing” I’ve ever had for a perfume, let alone a new scent from the last year. Lemme tell ya why.
Notes: Strawberry, gardenia, rose, jasmine, brown sugar, patchouli, bourbon vanilla, moss, amber
What does Miu Miu Miutine smell like?
A floral, fruity, and slightly gourmand scent, Miutine launched last fall and immediately became a viral sensation. By perfumer Dominique Ropion, this scent was inspired by “the Miu Miu girl.” The person wearing this scent is sophisticated, but with a youthful energy. They wear a blazer and attends important business meetings, but follow it all up with a pint of Guinness with their friends (and maybe a lover?). The fragrance opens with a vibrant, juicy strawberry note—this is where the scent gets its youth, IMO—then folds into a true floral, with gardenia in the middle that adds freshness. Then, it blends brown sugar, vanilla, and patchouli oil for a smooth, comforting finish. It rounds out the whole perfume in a sophisticated sweetness.

Beth Gillette for Cosmopolitan
My Miutine review:
I’m not the biggest fan of floral scents usually, but either I’m officially getting old or Miutine is different. I’m choosing to believe the latter, personally.
I saw a review on Fragrantica say this “smells like every popular girl in high school,” and although I’m not sure if that was meant as a positive or negative review, it’s a pretty accurate descriptor. Because this is exactly what I sought after as a teenager. It’s whimsical, but there’s an underlying classic and timeless aspect that doesn’t make me feel like I’m spraying on a kid’s perfume.
For me, this is the perfect first-date perfume. I love how tangy the initial strawberry note is. It’s a flirting device on its own, pulling people in with how yummy it smells. But then, it turns milky, with the white floral gardenia note. It doesn’t smell too green or herbal; it’s creamy and warm, like a garden during the peak of a sunny day. The base, then, comes out in the dry down, going full circle with the flirty sweetness. It’s not coated in sugar or anything, but there’s a subtlety to it, likely a result of moss and amber notes.
I wouldn’t say this is a poor-performing fragrance by any means, but it requires a refresher spritz after a few hours for me to smell it on myself. If you hate reapplying or want something major #beastmode (a fragrance-lovers’ term for scents with extreme longevity and projection), this isn’t the long-lasting perfume for you.
Final thoughts:
I love spritzing on Miu Miu Miutine when I want to feel playful. The scent doesn’t take itself too seriously (nor does a Miu Miu runway show). And perhaps that’s why it’s so well-loved. I genuinely haven’t met a single person who didn’t love it. Heck, even Cosmo’s beauty editor Lauren Balsamo, who is notoriously picky about scents, finds it pleasant and fresh. A resounding rave review for a designer perfume isn’t the norm. But Miutine gets 10s across the board.
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Beth Gillette is the beauty editor at Cosmopolitan with more than seven years of experience researching, writing, and editing fragrance stories.

Beth Gillette is the beauty editor at Cosmopolitan, where she covers skincare, makeup, hair, nails, and more across digital and print. She can generally be found in bright eyeshadow furiously typing her latest feature or hemming and hawing about a new product you “have to try.” Prior to Cosmopolitan, she wrote and edited beauty content as an Editor at The Everygirl for four years. Follow her on Instagram for makeup selfies and a new hair ‘do every few months.
