2 min read
In the midst of awards season, the makeup artists behind all of your favorite A-listers’ glam looks gathered for an intimate dinner co-hosted by ELLE and Prada Beauty. Held at the Sunset Tower Hotel in West Hollywood, California, the evening was a rare opportunity for artists like Ernesto Casillas, Ash K Holm, KaliKennedy, and Amber Dreadon, among others, to sit back and relax before Hollywood’s biggest night. It was also the perfect moment to usher in an exciting new chapter for Prada Beauty: the launch of Prada Touch, the line’s innovative first blush.
Michelle Mosqueda
Michelle Mosqueda
Michelle Mosqueda
Prada Touch is housed in a portable compact inspired by the iconic Prada triangle motif and comes in eight versatile shades—ranging from a deep terracotta to a lightly toasted mauve—that draw on the brand’s distinctive color narratives. The blush has a cream-to-powder formula that delivers a diffused flush that’s easy to blend and build upon for a customized look. What begins as a silky, balm-like texture dries down to a powder upon application, offering 12 hours of blurred, soft-focus wear. Infused with nourishing raspberry extract, it delivers moisture to the skin without compromising on longevity or its matte finish.
Prada Beauty
The pliable texture welcomes an intuitive approach to application, whether you choose to tap it on with your fingers or stipple it on with a brush. Color payoff can vary from a soft, minimalist veil to bold, runway-inspired saturation. The shades are designed to be mixed, matched, and layered, and the compacts are stackable so you can curate a bespoke blush collection that can travel with you.
Prada Beauty
Michelle Mosqueda
The product is a prime example of Prada’s commitment to elevating artistry and supporting creativity and self-expression through beauty. From the plush tactility of the blush itself to the pocket-sized packaging, Prada Touch is an empowering beauty tool for makeup artists and everyday consumers alike. Whether spontaneously dabbed on to transition a look from day to night or used to chisel a celebrity client’s cheekbones under the flash of professional lighting, the blush is a reminder that articulating authenticity through beauty is possible through thoughtful design.
